Working with such and iconic brand meant two things, a ton of great history to draw inspiration from and many a trip to Italy. We started the project with Frida pushing to modernize the brand online and we ended with Alessandro who was pushing the brand even further. To accomplish this the site needs quality assets,and fortunately we had the honor to not only design the site but to work closely with Gucci’s amazing in house photo team to create a one of a kind shopping experience. In the end all the delicious pasta and wine was small sacrifice to work with such an amazing team on both sides to create one of the best fashion house sites out today.
Agency:Huge Role: Executive Creative Director Creative Director:Casey Sheehan Associate Creative Director:Heather Luipold