When you are leaving a city for another you can slip out the back Jack or you can put up 5 10 x 23 foot billboards around your neighborhood. The latter was a fun project that I put together as I was literally packing my boxes for a cross country move from Los Angeles to New York. Named Adios LA, the project took just 3 weeks from concept to completion and included 5 different billboard designs, a website detailing the boards location, a Facebook group, and even downloadable iPhone backgrounds.

Agency: Personal Role: Art Director Media Cost: $1,600http://word.lagraphica.com/portfolio/adios-la/

Press: LA Weekly, KTLA, GQ, The Huffington Post, Curbed, KCRW, Laist, Adweek, Agency Spy, Hyperallergenic, Laughing Squid.